Apparel

Holiday Dress Campaign

Last moment campaign video campaign to drive awareness 

Goal

Urgent Video campaigns activation to drive awareness for new festive collections within a week 

Solution

  • Affinity and in market audiences for shoppers
  • Custom intent targeting for brand & collection specific targeting
  • Continuous Optimization of Video creative placement within a 7 week period with Male and Female specific targeting 
  • Activating and identifying high VTR properties to achieve 55%+ viewability

Results

  • 4.7 Million completed video views delivered per with 55% VTR
  • 2.3 Million Fully Watched Video views delivered
  • Strict Brand Safety Adhered

Amplify your Agency's Top and Bottom Lines!

Win and retain more business, deliver more with a small footprint.